You Should Avoid Dollarama Inc. for These 2 Reasons

Dollarama Inc. (TSX:DOL) may have seen its best days. Here’s why it may be time to dump the stock.

| More on:
You’re reading a free article with opinions that may differ from The Motley Fool’s premium investing services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn moresdf

Dollarama Inc. (TSX:DOL) has seen its stock soar this year as its price has increased over 26% in value in the past 12 months. The company saw its stock jump by over 11% after it released its fourth-quarter results back in March of this year, and it continued its climb to $120, where it has been able to find support.

However, there are some big reasons to be concerned about the stock. Here’s why it would be a good idea to avoid it as a long-term investment.

Dollarama is vulnerable to cost increases as a result of minimum wage hikes

Dollarama has almost 1,100 locations across Canada with its most significant presence in Ontario. In total, 641 of its stores are located in Alberta, Ontario, and British Columbia — all provinces that will see minimum wages rise to $15 within the next four years. Alberta will see a wage hike as early as next year, while Ontario’s rate will rise in 2019.

For Dollarama, this will have a big impact, as it will see its employee costs increase significantly. In Ontario, this will mean an increase in wages by over 31% from the current minimum rate of $11.40. British Columbia’s rate hike will be the biggest, as the province’s hourly rate of just $10.85 will need to rise by over 38% to reach $15. Alberta’s current minimum wage of $12.20 will have the smallest increase, but costs will still rise by 23%.

What this will likely mean is that Dollarama will have to raise its prices yet again. The retailer already has many items that are well over a dollar, and with increased costs, the bargain store will likely be forced to increase its prices even further. From an investor’s point of view, I wonder if customers would continue go to Dollarama if prices reach higher levels; at what point will a customer just opt to go to other retailers?

If Dollarama’s deals do not appear to be as good, it may lose its advantage in the marketplace. Dollarama’s low-cost business might be impacted by minimum wage hikes more than other companies since it is the most likely to be being paying its staff minimum wage.

The stock is already overvalued

In the past 12 months, Dollarama’s earnings per share have totaled $3.85, and at a stock price of over $123, that means shares are trading at over 31 times earnings. This is a hefty premium, even for tech companies, let alone for a company that’s subject to the problems and competition of the Canadian retail industry.

One way to normalize the price-to-earnings ratio is to calculate the PEG ratio, which divides price-to-earnings by the company’s average growth. With sales of $2.9 billion in its last fiscal year, Dollarama has seen sales increase by over 43% in three years for a compounded annual growth rate of 13%.

With a price-to-earnings multiple of 31 and a growth rate of 13%, the PEG ratio would yield a total of 2.3. An acceptable ratio is under one, which, in this case, means that Dollarama is trading at a big premium for the amount of growth it has been able to achieve.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium service or advisor. We’re Motley! Questioning an investing thesis — even one of our own — helps us all think critically about investing and make decisions that help us become smarter, happier, and richer, so we sometimes publish articles that may not be in line with recommendations, rankings or other content.

Fool contributor David Jagielski has no position in any stocks mentioned.

More on Dividend Stocks

growing plant shoots on stacked coins
Dividend Stocks

5 Dividend Stocks to Buy With Yields Upwards of 5%

These five companies all earn tonnes of cash flow, making them some of the best long-term dividend stocks you can…

Read more »

funds, money, nest egg
Dividend Stocks

TFSA Investors: 3 Stocks to Start Building an Influx of Passive Income

A TFSA is the ideal registered account for passive income, as it doesn't weigh down your tax bill, and any…

Read more »

A red umbrella stands higher than a crowd of black umbrellas.
Dividend Stocks

3 of the Safest Dividend Stocks in Canada

Royal Bank of Canada stock is one of the safest TSX dividend stocks to buy. So is CT REIT and…

Read more »

Growing plant shoots on coins
Dividend Stocks

1 of the Top Canadian Growth Stocks to Buy in February 2023

Many top Canadian growth stocks represent strong underlying businesses, healthy financials, and organic growth opportunities.

Read more »

stock research, analyze data
Dividend Stocks

Wherever the Market Goes, I’m Buying These 3 TSX Stocks

Here are three TSX stocks that could outperform irrespective of the market direction.

Read more »

woman data analyze
Dividend Stocks

1 Oversold Dividend Stock (Yielding 6.5%) to Buy This Month

Here's why SmartCentres REIT (TSX:SRU.UN) is one top dividend stock that long-term investors should consider in this current market.

Read more »

IMAGE OF A NOTEBOOK WITH TFSA WRITTEN ON IT
Dividend Stocks

Better TFSA Buy: Enbridge Stock or Bank of Nova Scotia

Enbridge and Bank of Nova Scotia offer high yields for TFSA investors seeking passive income. Is one stock now undervalued?

Read more »

Golden crown on a red velvet background
Dividend Stocks

2 Top Stocks Just Became Canadian Dividend Aristocrats

These two top Canadian Dividend Aristocrats stocks are reliable companies with impressive long-term growth potential.

Read more »